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PPP Relief Loans: A Lifeline During a Pandemic

Self-Help's PPP Loan Impact

As of July 1, 2020


million lent




of loans to businesses led by people of color


of dollars to nonprofits


median loan amount


jobs maintained

Self-Help’s Paycheck Protection Program (PPP) lending is strongly focused on assisting nonprofits and small businesses run by women and people of color, especially those that currently partner with us for financial services or social justice.

The PPP, offered through the U.S. Small Business Administration (SBA), has been a major response to provide economic relief during COVID-19. PPP loans are forgivable under specified conditions, and they provide a direct incentive for small businesses to keep employing their workers.


Meet just a few of the small businesses and nonprofits we have been privileged to serve:

Windsor child care

Child Care in Eastern North Carolina

Kiddie World Child Development Center is an essential service in Windsor, NC as it provides child care during the pandemic. "The parents of the children we serve are essential workers," said owner Mary Cofield. "They are working in a nearby chicken factory or in the hospital or in nursing homes."


A Community-Based Group in Los Angeles

Inquilinos Unidos is dedicated to empowering low-income tenants through community organizing, education and advocacy for safe, decent and affordable housing in Los Angeles. Steve Zrucky, who serves on IU's Board, said, “After this [loan] process I feel as if we have a sisterly/brotherly connection with you folks. You treated us like family.”

Buxton Books

An Independent Bookstore on Hatteras Island, NC

Buxton Village Books has been serving Hatteras Island, NC since the 1980s. Owner ___ said, “While I am very used to preparing for hurricanes, this closure was an abrupt and unprecedented situation. It’s a scary time for all of us. Being a small business owner adds another layer of uncertainty.”

Fern City

Community Art in San Diego

In 1990 John Highkin and Cindy Zimmerman dreamed of bringing performance art directly to neighborhoods. That dream is now known as Fern Street Circus, which produces shows in parks and communities in San Diego. Their offerings include a free after-school program for lower-income families, where kids learn performance skills with dedicated teachers.

Appalachian Mountain

Health Care in Western North Carolina

Appalachian Mountain Community Health Centers, located in western NC, serves the community in six different locations. Duane Everett, an AMCHC administrator, said they seek to provide a high quality of health care with limited resources. "We service a diverse population, and the most vulnerable of that population are the uninsured," he said. "Getting a loan allowed us to continue the same level of quality, and it helped stop the [financial] bleeding."


More than just a Print House

Established in 2011, MOTR GRAFX is a minority-owned, women-owned business in the Greater Chicago area.  They house all the capabilities required to deliver a project from innovative concept to dynamic result and work with a number of international and national brands. With the PPP loan, the business is able to maintain a staff of 3, and they’ve shifted their output to working with their vendors to provide hand sanitizer, thermometers, and face coverings during the COVID-19 pandemic.

fernando valenzuela

32 Years in Oakland, California

Fernando Valenzuela’s State Farm office has been serving the diverse Fruitvale neighborhood in Oakland, California for 32 years.  When the pandemic hit, he was aware that many of his clients were struggling to make their premium payments, and his main concern was for their well-being and that of his staff of 5. “I can’t thank you enough for all your help in finalizing my PPP. As this COVID-19 bug continues, there has been a negative effect on our gross sales. You have had a hand in protecting 5 families from a serious negative impact. I can maintain their 100% company paid health insurance and I can guarantee them no layoff or reduced hours. Your help was God sent no doubt,” said Mr. Valenzuela.